Learn More

Web design is one of those magical jobs that marries creativity and design skills with technical skills into a potentially well-paying career. If you have a background in design, online marketing and/or programming, like working with people and have the aptitude to learn any of the areas you don’t yet have expertise in then you have the potential to earn a living as a web designer.

Are web designers in high demand?

According to the Bureau of Labor and Statistics, the demand for web developers is projected to grow 20 percent between 2012 and 2022, which is faster than the average growth expected for all occupations. The reason for the rise in demand is the increasing use of the internet in general but especially the use of mobile devices and e-commerce. Most companies and organizations now heavily rely on their website(s) to communicate their brand, generate leads, sell or book products or services, provide contact information and so much more.

What is web designer salary range?

According to payscale.com, the median entry level web designer salary is $42,036 per year or about $21 per hour. Most entry web designers earn between $30,000 and $62,000. As web designers gain experience, the median web designer salary jumps to $49,467 per year or about $24 per hour. Most web designers earn between $35,000 and $74,000. Many web designer positions include bonuses, commission and/or profit sharing as a part of the compensation package.

Web designer job description

Web designers work with clients to design and code web pages and other web applications. They provide technical and graphical expertise to meet the clients’ needs and make their wishes comes to life. Clients can range from small business owners to large corporations with multiple websites and apps.

Technology changes at a rapid rate and that means web designers must be constantly learning new skills – such as coding for touchscreen accessibility which is becoming more and more common.

Some web designers host websites and/or offer support such as security updates on a long-term basis after the initial web design is finished.

What qualifications does a web designer need?

Like for all jobs, the qualifications for a web designer include soft and hard skills. Web design hard skills include excellent coding and computer programming skills, an understanding of internet technology and networks and at least some graphic design skills. Soft skills include attention to detail but ability to see the big picture, problem solving skills, customer relations skills. Time management and ability to meet deadlines are a must and communication skills are also highly relevant.

Most web designers have an associate’s or undergraduate degree in computer programming or other relevant field.

How much money can you earn as a freelance web designer?

There's no exact answer for how much money a freelance web developer can make - there are several factors that will determine a person's salary including their experience and education, programming/coding skill level, online marketing background and the types of clients and websites they take on. There aren’t readily available numbers on what freelance web designers earn but anecdotally, the range is between $20,000 and $90,000 per year.

Softwired web provides digital solutions for your business. We start by studying everything we can about your business and then define your target markets. From there we build a custom plan and execute it to help you grow your business. We’ve got you covered for web design, SEO, local online presence and optimization, digital marketing, digital sales, and digital advertising. Contact us today to get started!

Topics: web design

Oralie Chapman

Written by Oralie Chapman