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Tony Sova

Tony Sova

Owner of Softwired, a web design, SEO, and Inbound Marketing firm.

Recent Posts

Oct 2, 2018 2:28:34 PM

Premium WordPress Hosting Will Boost Your SEO

One of the easiest and least expensive ways to improve your ranking on search is to make your website load faster. It seems simple enough, yet most business owners don't understand what it takes to have a high performance website. All you need is high performance hosting and WordPress support services.

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Sep 18, 2018 9:17:16 AM

A WordPress Network for a Real Estate Franchise

Building a network of websites for a company can have it's advantages when it comes to franchises and other distributed locations. Working with WordPress multisite can be very complex and requires a lot of skill to achieve.

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Jul 6, 2018 10:09:01 AM

You Don't Need WordPress Support

I was thinking about about recent conversation about WordPress support.  Over the years we've had to help hundreds of business owners fix and maintain their business website. Most of the problems could have been avoided if they had a proper support plan in place.

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Jun 19, 2018 11:30:07 AM

How Web Design Works Using Hubspot COS

We recently completed a web design project and found it to be particularly challenging due to the nature of the project. It was a bit different in it's own way, like many are, for specific reasons.

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Mar 23, 2018 8:45:59 AM

Real Estate Sales Lead Generation

Real estate sales lead generation is easy to incorporate into your online sales funnels.  There are many different ways to generate leads although some of the most effective revolve around Inbound Marketing principles.

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Nov 2, 2017 7:12:04 AM

Why You Need a Commercial Real Estate Blog

Real estate companies can drive traffic to their website by having an active commercial real estate blog. By posting articles about various topics related to your industry, you'll attract buyers and sellers who are looking for answers to their questions.

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Sep 22, 2017 6:40:11 AM

Google Warns Users When Your Website is Not Secure (HTTP vs HTTPS)

Google is cracking down again on websites that aren't secure. What's coming in October of 2017 is more warnings and alerts when visiting a website that is not supporting HTTPS and is using HTTP. Converting to HTTPS can be difficult but there are some ways that are easier than others to get it done.

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Sep 7, 2017 7:21:08 AM

How to Build Your Commercial Real Estate Internet Marketing

We have been working in the commercial real estate industry with one of our clients who wanted to upgrade their website. The process started out simple but became much bigger due to the lack of new technology that has been adopted in the industry.

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Aug 24, 2017 9:27:18 AM

New Technology for Commercial Real Estate Websites

Over the last year our company has been working on a system to develop better commercial real estate websites. It started with a small project and grew into a very large system that we have developed to give better user experiences and better SEO for broker websites.

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Aug 15, 2017 7:41:27 AM

Your SEO is Not Generating Any New Website Leads

Your search engine optimization has slowed down and maybe stopped generating website leads. Guess what? This is happening all over the board for a very specific reason.

Things are changing quite rapidly in the world of search engine optimization and lead generation. The techniques used just a few years ago are becoming less effective. Buyer behavior is changing rapidly and along with that search engine optimization (SEO) is too.

Before we dive into why this is, we need to understand how things have evolved.

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