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Tony Sova

Tony Sova

Owner of Softwired, a web design, SEO, and Inbound Marketing firm.

Recent Posts

May 9, 2019 7:42:11 AM

Website Redesign Project for Softwired

Our Own Web Design Project

Last year I started feeling like our company website was looking outdated. I've been having updates done on it to keep it current for content but it has gradually degraded and now reached the point where a rebuild was necessary.

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Apr 11, 2019 10:19:37 AM

Web Design is Critical for Digital Marketing

Web design is all about how users (people) interact with your website. Our work revolves around events such as scrolling or clicking on buttons. What happens when your mouse hovers over something? What happens after a set amount of time?

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Jan 30, 2019 7:43:29 AM

local SEO business model

The local SEO business model means what does a business model look like for using local search engine optimization.  Over many years we've built and tested various models and have found many misconceptions about how this works.

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Oct 2, 2018 2:28:34 PM

Premium WordPress Hosting Will Boost Your SEO

One of the easiest and least expensive ways to improve your ranking on search is to make your website load faster. It seems simple enough, yet most business owners don't understand what it takes to have a high performance website. All you need is high performance hosting and WordPress support services.

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Sep 18, 2018 9:17:16 AM

A WordPress Network for a Real Estate Franchise

Building a network of websites for a company can have it's advantages when it comes to franchises and other distributed locations. Working with WordPress multisite can be very complex and requires a lot of skill to achieve.

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Jul 6, 2018 10:09:01 AM

You Don't Need WordPress Support

I was thinking about about recent conversation about WordPress support.  Over the years we've had to help hundreds of business owners fix and maintain their business website. Most of the problems could have been avoided if they had a proper support plan in place.

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Jun 19, 2018 11:30:07 AM

How Web Design Works Using Hubspot COS

We recently completed a web design project and found it to be particularly challenging due to the nature of the project. It was a bit different in it's own way, like many are, for specific reasons.

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Mar 23, 2018 8:45:59 AM

Real Estate Sales Lead Generation

Real estate sales lead generation is easy to incorporate into your online sales funnels.  There are many different ways to generate leads although some of the most effective revolve around Inbound Marketing principles.

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Jan 18, 2018 10:54:45 AM

How to build a Real Estate Sales Funnel Online

Attract Clients with a Commercial Real Estate Funnel

With the understanding that today most real estate prospects start out as unknown website visitors we know that real estate companies must stand out online in order to attract new clients. Real estate firms can win in a competitive market by building an effective commercial real estate funnel that converts traffic into qualified leads. There are several steps involved in attracting web traffic and converting unique visitors into paying real estate customers.

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Nov 2, 2017 7:12:04 AM

Why You Need a Commercial Real Estate Blog

Real estate companies can drive traffic to their website by having an active commercial real estate blog. By posting articles about various topics related to your industry, you'll attract buyers and sellers who are looking for answers to their questions.

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